In 2018, we founded Wildside with a $100,000 gift and a commitment to give 5% of our annual profits to the foundation each year. Wildside’s sole focus is on preserving and reconnecting people with the natural world by funding conservation, rewilding, sustainable farming, and nature education efforts around the world.

5% Annual Pledge to Wildside

We pledged to give 5% of our net profits each and every year to Wildside. This annual gift is invested in Wildside’s Perpetual Endowment, which is managed by TIFF and has produced an average annual return of 12.1% over the last decade.

3 Focuses for Higher Impact

Each year 5% of the Perpetual Endowment is then given or invested across three separate focuses

  • Grants to charities

  • Low or zero interest loans

  • Early-stage investment

Grants to charities is our largest focus and we’ve been fortunate to support NOLS, The Nature Conservancy, Mad Agriculture, Naturridge, and Long Now.

We also give out low interest or no interest loans through organizations including Mad Capital and Farmland Fund.

And we occasionally make early-stage venture capital investments. To date, we've been early investors in Carbonfact, Ambrook, and GoodEggs.

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